Danish design house, MENU, are the masters of Soft Minimalism. Established in 1978, MENU was, and still is, a family run business. Currently in its third generation, MENU started from humble beginnings producing high-quality kitchen and silverware and has since become the epitome of Danish design. Today they collaborate with the world’s most talented designers to deliver the highest quality with a crisp Scandinavian look. They call it “soft minimalism”.